Case Study: SEO for Designers & Creatives

HeartSpark Design

Lauren’s results

+92%

organic search traffic

+100 articles published

over 6 months

50 ➡️ 500+ new KWs

over 6 months

+50 backlinks

added

Lauren Atherton, the owner of HeartSpark Design, hired Adrienne in July 2024.

Lauren hit the ground running with enthusiasm – together we published over 100 articles in just under 6 months. She had most of them in the form of emails and guides already – my favorite place to start.

She went from 50 to 500+ keywords, 30 to 130 articles in her sitemap, and the traffic to match.

Plus, her conversion pages (Schedule a call, services, and pricing) have grown 200% and are a natural 2nd click for a lot of visitors.

Our strategy sessions gave Lauren both actionable insights and renewed excitement for content creation, making each session an opportunity to fine-tune the approach.

The best part? It’s all in her authentic, expert, unique voice and tone, with stunning graphics to match.

From Lauren:

Before hiring Adrienne, I felt lost in a sea of my own content, scrambling to figure out what to do next and assuming the problem was how to get traffic to my website.

Like a lighthouse in the fog, Adrienne provided a strategic approach that outlined a clear path forward. She helped me figure out how to optimize my existing content and create new content – what to write, how to edit it for search, and even how to use those fancy Google tools.

Now I feel confident that my web pages are ranking higher and getting more clicks. I also have better command of my website, understanding the purpose of each page and what’s the next natural step for my visitors to take.

Plus, every time we meet I walk away with fresh ideas for content and renewed excitement about our opportunity to attract clients online. Don’t pass up the chance to work with Adrienne – she’s brilliant and will be a breath of fresh air for your team and online presence!

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